Once again I am extremely happy to be able to introduce to you another new full-time member of our team. Robert Schanafelt joins us from O’Reilly Media where he served for four years as a Senior Applications Manager and Senior Software Engineer.

Robert’s list of experience fits perfectly for what we’re doing. And Robert completely understood and appreciated our unique offering. We all draw the same salary. We all have access to bank statements and contracts.  

When Federated Media was first getting off the ground we consistently hired people who just seemed to fit with us, and Robert is exactly that kind of person. His first day felt like we’d been working together for years.

Welcome, Robert!

Once again I am extremely happy to be able to introduce to you another new full-time member of our team. Robert Schanafelt joins us from O’Reilly Media where he served for four years as a Senior Applications Manager and Senior Software Engineer.

Robert’s list of experience fits perfectly for what we’re doing. And Robert completely understood and appreciated our unique offering. We all draw the same salary. We all have access to bank statements and contracts.

When Federated Media was first getting off the ground we consistently hired people who just seemed to fit with us, and Robert is exactly that kind of person. His first day felt like we’d been working together for years.

Welcome, Robert!

I am so extremely happy to announce Justin Watt will be joining Simpleform full-time.
Justin was my 2nd hire at Federated Media and was instrumental in designing and building the platform that allowed all of our advertisers, publishers, and sales people to interact. He left FM as Director of Platform and instead of joining another company, he and his girlfriend traveled around the world by container ship, car, train, you name it. The picture above is him rowing a boat on the Ganges in India.
I could not be happier about this. It also marks a change in what we’re doing here as we return to client work.
When I decided to put out the call for people to join Simpleform full-time I realized I was going to have to compete with funded startups who had deeper pockets and a wealth of perks. But I didn’t want to just hire people, I wanted seasoned engineers who had been through a startup or two and knew what it took to ship code.
I couldn’t compete on perks so I decided to compete by offering something the funded startups do not: people at Simpleform have access to our contracts, budgets, and bank statements. They get to participate in our profitability, see where we’re spending money, and have a vote on how we can save it.
My bet here is that is a hell of a lot more interesting in getting the types of people I want to join us. That seeing your work directly impact the health and success of a business is a far more motivating for people who are perhaps tired of the startup-consumer-product-grind.
So welcome Justin, thanks for listening, and I hope you keep checking back because I want to keep sharing with you the results (and code!) of our new company.

I am so extremely happy to announce Justin Watt will be joining Simpleform full-time.

Justin was my 2nd hire at Federated Media and was instrumental in designing and building the platform that allowed all of our advertisers, publishers, and sales people to interact. He left FM as Director of Platform and instead of joining another company, he and his girlfriend traveled around the world by container ship, car, train, you name it. The picture above is him rowing a boat on the Ganges in India.

I could not be happier about this. It also marks a change in what we’re doing here as we return to client work.

When I decided to put out the call for people to join Simpleform full-time I realized I was going to have to compete with funded startups who had deeper pockets and a wealth of perks. But I didn’t want to just hire people, I wanted seasoned engineers who had been through a startup or two and knew what it took to ship code.

I couldn’t compete on perks so I decided to compete by offering something the funded startups do not: people at Simpleform have access to our contracts, budgets, and bank statements. They get to participate in our profitability, see where we’re spending money, and have a vote on how we can save it.

My bet here is that is a hell of a lot more interesting in getting the types of people I want to join us. That seeing your work directly impact the health and success of a business is a far more motivating for people who are perhaps tired of the startup-consumer-product-grind.

So welcome Justin, thanks for listening, and I hope you keep checking back because I want to keep sharing with you the results (and code!) of our new company.


Hey, this is our new weblog for Simpleform. A lot of stuff is happening this month and I wanted to record it. 



We’re growing. We’re moving. We’re also looking for people to join us so send me an email if you want to hear about what we’re working on. andre@simpleform.com

Hey, this is our new weblog for Simpleform. A lot of stuff is happening this month and I wanted to record it.

We’re growing. We’re moving. We’re also looking for people to join us so send me an email if you want to hear about what we’re working on. andre@simpleform.com